The Exit Intent Trigger detects when a visitor is about to leave your website and shows a popup at that exact moment. It works by tracking mouse movement, for example, when a user moves the cursor toward the close button or address bar, the popup appears.
This makes it one of the most powerful triggers for re-engaging visitors who might otherwise leave without taking action. See Exit Intent Demo.
Why Use This Trigger #
Exit intent is designed to reduce bounce and cart abandonment. Visitors who are leaving are often lost opportunities, but by showing them a targeted popup, you can encourage them to stay, complete a purchase, or sign up before they go.
Unlike automatic triggers such as On Page Load, this one only activates when the visitor shows signs of leaving, making it less intrusive and highly effective.
Use Cases #
- Cart Recovery
Trigger a discount code popup when customers are about to abandon their shopping cart. View Coupon Popup Demo. - Email Capture
Invite visitors to subscribe to your newsletter right before they exit. Try Subscription Popup Demo. - Promotional Offers
Show a special last-minute deal like “Wait! Get 10% off if you order today.” - Feedback Collection
Ask visitors why they’re leaving with a quick survey or rating popup. See Survey Popup Demo. - Event or Content Promotion
Remind users of an upcoming event, webinar, or featured content before they leave.
Key Features #
- Detects when visitors are about to leave the page.
- Works with all popup types, such as coupons, subscriptions, surveys, and more.
- Helps reduce cart abandonment and increase conversions.
- Non-intrusive since it only shows when exit behavior is detected.
Settings Specific to Exit Intent Trigger #
Enable Exit Intent
- Activate this trigger in the popup General settings.
- Once enabled, the popup will automatically appear when exit behavior is detected.
Display Options
- Show on all pages, include only on selected pages, or exclude certain pages.
- To avoid annoying users, combine with limitation settings like Show once per session or Show once every 24 hours.
Best Practices #
- Offer high-value content – since this is your last chance to capture attention, provide something valuable like a discount, free resource, or subscription benefit.
- Keep it simple – avoid overwhelming users with too much text or too many form fields.
- Use clear and urgent CTAs – phrases like “Don’t Miss Out” or “Get Your Discount Now” work well.
- Test different offers – experiment with various messages to see what best reduces your site’s bounce rate.
The Exit Intent Trigger is a smart way to save potentially lost visitors and turn them into subscribers or customers. By showing the right message at the right time, you can reduce abandonment, increase conversions, and make the most of your traffic.
For best results, pair exit intent with Coupon Popups for cart recovery, or with Subscription Popups for growing your mailing list.
Try the Exit Intent Trigger Demo to see it in action on a live page.
If you have any questions or need further assistance, feel free to reach out to our Support Team. We’re always happy to help you get the most out of Popup Box.
