After you’ve created and customized your popup, the final step is to publish it so it becomes visible on your website. Publishing ensures that your popup appears on the correct pages and triggers at the right time, based on the settings you’ve configured.
The key publishing options, Display Options and Popup Triggers, are located in the General tab of each popup. This is where you’ll decide where and when your popup will appear to visitors.
In this guide, we’ll walk you through the complete publishing process, so you can confidently launch your popup with the right settings.
Prerequisites #
- Popup Box plugin installed & activated.
See How to Install & Activate Popup Box.
Create a Popup & Choose a Type #
- Go to Popup Box → Popups → Add New.
- Pick a Popup Type (e.g., Subscription, Contact Form, Coupon etc.).
- Select a template or start blank.

Configure the General Tab #
This is where you define what the popup says and where/when it appears.
- Popup Title & Description – Add the content visitors will see.
- Enable Popup – Turn it on (you can disable later without deleting).
- Display Options – Decide where to show it: All Pages / Except / Include.
- Short recap:
- All Pages → everywhere.
- Except → everywhere except chosen items.
- Include → only on chosen items.
- Full details & examples: Display Options Guide
- Short recap:
- Popup Trigger – Decide when it opens (On Page Load, On Click, Exit Intent, Inactivity, Scrolling to Element, After Visiting X Pages, etc.).
- Position & Margin – Choose where it sits on screen and add spacing.
Fine-Tune in the Settings Tab #
Control opening and closing behavior.
- Open Delay (ms) – Delay showing the popup (leave blank for immediate). See the dedicated guide on Showing a Popup after a time delay.
- Mobile-specific delay – Use “Use a different setting for Mobile” if needed.
- Closing Options – Autoclose delay, close button, click outside, ESC, on scroll, etc.
- Actions while clicking on the popup – Optional: define behavior when the popup body itself is clicked.
For a complete overview, visit the Settings tab documentation.
Style in the Style Tab #
Match your brand and ensure readability.
- Theme or Custom Styles – Colors, fonts (available families), spacing, shadows, borders.
- Backgrounds/Images – Add visuals for impact.
- Popup Height/Width – Make it clean and readable on every devices.
For a complete overview, visit the Styles Tab documentation.
Control Frequency in Limitation Users #
Prevent overexposure.
- Display once per session / once per user / after X hours
- Great for promos and non-intrusive reminders.
Learn more in the User Limitations Tab guide.
Connect Tools in Integrations (Optional) #
Send submissions to your ESP/CRM.
- Enable your provider (Mailchimp, Brevo, ConvertKit, ActiveCampaign, GetResponse, Campaign Monitor, MailerLite).
- Select the target list/audience.
- Ensure your popup type includes Email (and Name, if needed).
Save & Publish #
Click on the Save button.
Your popup will now appear according to your General → Display Options and Popup Trigger settings.
Test Your Popup #
- Right pages? Visit pages included/excluded by your Display Options.
- Trigger behavior? Confirm it opens exactly as configured (on load, click, exit intent, etc.).
- Devices? Check desktop and mobile.
- Fresh visitor test? Use an incognito/private window.
- Caching/CDN? Clear if changes don’t appear.
Quick Reference #
- Where do I control visibility & timing?
General → Display Options + Popup Trigger (full details: Display Options Guide) - Where do I control delay & close behaviors?
Settings (Open Delay in ms, closing options, mobile-specific delay) - Where do I change design?
Styles Tab - Where do I limit frequency?
Limitation Users Tab - Where do I connect email services?
Integrations tab (use the specific integration guides)
By following these steps, your popup will now appear exactly where and when you want it.
If you have any questions or need assistance with publishing your popup, feel free to contact our support team through the contact form.